An innovative company with dozens of top international customers. Two comprehensive software solutions that brilliantly meet the needs of specific target groups. How to provide comprehensive information on this and still generate new inquiries? This was the task the Munich agency hightech marketing had to solve. The new Internet presence www.perspectix.com places the company in the global frame of reference of digitalization. Visitors to the homepage receive company information and are alternately informed about both solutions. In this way, they decide for themselves when to visit the landing page of "their" target group. "Overall, the realization of our new web presence by hightech marketing was a complete success," says André Kälin, Managing Director of Perspectix AG. "Familiarity with our company and products helped us create a custom website that appeals to our target audience and drives our business."

P'X Industry Solution

The P'X Industry Solution includes a particularly powerful 3D product configurator and spurs multi-channel sales of variant-rich technical products at industrial companies. The CPQ (Configure, Price, Quote) software forms a digital knowledge hub between product development, market demand and production. This enables sales organizations to answer more inquiries independently and efficiently with perfect solution proposals. Quotations convince with 3D visualizations of the product and installation room. A web configurator takes care of inquiries from the WWW - the Consumer Communicator supports collaboration on projects.

P'X Retail Solution

The P'X Retail Solution accelerates the market development and category management of retail centers and stores with end-to-end processes for store and fixture planning, assortment planning, shelf optimization, visual merchandising and sales promotions. The P'X Retail Solution is used to plan virtual stores with 3D furnishing catalogs and digital planograms, and to map and analyze assortments and sales figures. A web-based Store Communicator facilitates collaboration between all those involved in sales success.

Both solutions are presented in the same way and in detail on the new website. The technical features are clearly translated into economic benefits for the user. The overall benefits of digitization projects for individual companies are demonstrated by numerous case studies that are available for download.